Tanvirmasud 發表於 2024-3-6 16:30:11

Choosing the right metrics for your business

Is important to measure parameters related to company growth. These indicators, however, must be defined before starting a marketing strategy and, to be useful for the sales funnel , they must have specific characteristics and be quantifiable or measurable management, because they must indicate whether the company is improving operational and estimate an effective change in the adopted strategy practical to adapt well to business processes Importance of KPIs for a company Photo by rawpixel on Unsplash KPIs: why are they so important? Understanding the importance of KPIs in a company's sales funnels is simple. First of all, they allow you to understand whether the company is making progress towards its marketing objectives .

This means that every organization has India Telegram Number Data different KPIs and it is the company's job to choose the most suitable ones for its strategy. Each key performance indicator becomes important if it is linked to an objective that the company wants to monitor and measure. Here are some examples of KPIs to better understand what we are talking about. They are performance indicators: the ROI (Return of Investment) which determines the progress of a promotional campaign, the number of actions that take place to reach a goal, the resources that are used in a business process, the percentage of traffic to a website that arrives thanks to a specific marketing action, the percentage of a form that is filled out by a user, such as subscribing to the newsletter or, in the case of an e-commerce site.

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The importance of KPIs: choosing the right ones for your business How do you choose the right indicators for your marketing strategy? First of all you should know that there is no mandatory number of KPIs to select, but the choice is quite free. It is important, however, to measure the data from both a quantitative and qualitative point of view , to have clear and well-defined processes of your strategy and to determine which processes can satisfy the established business objectives. The percentage of cart abandonments, the estimate of a store's best-selling products.



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